Heineken: Shutter Ads

9.0

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

Italy

Industry:

Alcoholic Drinks

The bar industry has been one of the most affected during the lockdown, but Heineken found a way to support bars, even when they’re forced to close down. Heineken’s newest platform, “Shutter Ads” turns bars’ closed shutters into a new media outlet, helping them cope through the crisis.

Credits

Advertising Agency:

Publicis Italy

Date:

December, 2020

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