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Helsi: Mask The Tunnels
Media Type:
Film
Brand
Agency
Country:
Industry:
Client:
Helsi is an IT health service that in cooperation with government hospitals helps people care of their health.
Problem:
In Ukraine majority of people wearing surgical face masks pull them down under their noses. And that makes masks useless.
Solution:
The agency came up with the idea to make people wear masks properly. The idea shows that unmask nose holes are a perfect way for heavy virus traffic.
Credits
Advertising Agency:
Havas Creative Group UkraineCreative Director:
Eugene IvasyukArt Director:
Pavlo Melnyk-KrysachenkoHead Of Communication:
Helene MedvedDate:
March, 2020
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