McDonald’s։ Golden Mornings

8.3

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

Canada

Industry:

Food

Inspired by McCafé’s new packaging, Cossette launched Rise and Shine, a campaign aimed at showing that McDonald’s Canada is still the go-to for people looking to start the day off right. Featuring a promotional offer—breakfast for $4 plus tax—this series of visuals depicts morning scenes where McCafé adds some light and liveliness to coffee lovers’ daily routine.

Credits

Advertising Agency:

Cossette, Canada

Date:

May, 2024

Latest News

Aug. 07, 2026

Honest Kids Gets Brutally Honest for Back-to-School Campaign

The campaign was created in partnership with the brand’s agency partner, Havas Chicago with Annex Chicago handling all content creation and production

Aug. 07, 2026

Target Darts Appoints 50 Sport as Agency of Record to Lead on Strategic and Creative Transformation

As darts continues to attract record audiences and growing participation worldwide, Target is investing in a more connected approach to engaging players