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Effie leads, inspires and champions the practice and practitioners of marketing effectiveness through education, awards, ever-evolving initiatives and first-class insights into marketing strategies that produce results.
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Latest News
Nov. 11, 2026
Serviceplan Stages new Lufthansa First Class Loungewear Collection
Lufthansa unveils loungewear collection with CDLP and artist jorinde voigt
Nov. 11, 2026
Take9 Launches Second "Count Before You Click" Campaign with Sesame Street's Count von Count
This video builds on the campaign’s summer debut, “Jazzercise,” and Take9’s goal to meet audiences across streaming, linear TV
