Heetch: Playground Reborn

0.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

France

Across many neighborhoods in ile-de-France, basketball courts are there — visible, present. But silent. Often, all they’re missing to come alive again is one small thing: a net.

Credits

Advertising Agency:

BETC Paris

Agency Management:

Mathieu Laugier, Aude Devaux, Lara Lefort

President & Chief Creative Officer:

Stéphane Xiberras

Executive Creative Director:

Olivier Aumard

Art Directors:

Natan Ritaly, Rayhaan Khodabux

Copywriter:

Ellynore Attia

Strategic Planning:

Etienne Averseng, Julie Quicray

Creative Resources Coordinator:

Nathalie Sanseigne

TV Producer:

Sebastien Lintingre

Production House:

Soldats

Director:

Victor Sellier

Executive Producer:

Pierre Cazenave-Kaufman

Production Coordinator:

Camille Bigot

Line Producer:

Laurianne Metais

Director of Photography:

Hugo Ghnassia

Post-Production:

1to1 Paris

Post-Producers:

Gregoire Giral, Ulyssia Marchais

Editors:

Victor Sellier, Remi Muzzupapa

Colorist:

Sarah Soilihi

Sound Design:

Muse Audio Pro

Date:

July, 2025

Latest News

Nov. 06, 2026

Liverpool FC's Christmas Campaign Delivers Football’s Biggest-Ever Thank You to Fans

Global multimedia Liverpool FC campaign spanning 5 continents will roll out until end of December 2026

Nov. 06, 2026

Georgia Natural Gas Brings Simplicity to the Chaos

ArtClass director Oren Kaplan’s Thanksgiving spot is the second film in Georgia Natural Gas’s "It's That Simple" campaign