Maltesers: Look on the Light Side, Companion

3.5

Media Type:

TV TV

Brand

brand

Agency

agency
MALTESERS® takes its humorous look at women’s lives into new territory with its latest instalment of AMV BBDO’s “Look on the Light Side” brand platform. The risqué approach is designed to challenge taboos around the way different generations respond to life’s big questions.

Credits

Advertising Agency:

AMV BBDO, London, UK

CCO:

Nadja Lossgott, Nicholas Hulley

Creative Director:

Polina Zabrodskaya, Andre Sallowicz

Creative Team:

Rachel Tweedy, Jamie Chang

Agency Planning Team:

Emily Brydon

Agency Account Team:

Richard Moloney, Matthew Thomas, Angela Kwashie, Raashi Agarwal

Agency Producer:

Sophie Delaney

Media Agency:

MediaCom

Production Company:

MindsEye

Director:

Sebastian Thiel

Production Co. Producer:

Jennifer Gelin

Production Co. Executive Producer:

Debbie Ninnis

Editing Company:

Shift Editors

Editor:

Saaam

Post-production Company:

ETC

Sound Studio:

String & Tins

Audio Post-Production:

String & Tins

Digital & Social Art Director:

Rachel Tweedy

Digital & Social Copywriter:

Jamie Chang

Business Affairs:

Ashley McLeod

Client Name:

Brad Cole, Ellyse O’Connor, Olga Ivanova

Date:

June, 2022

Latest News

Jul. 29, 2026

Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign

The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising

Jul. 29, 2026

Neighborhood Watch Signs Award-Winning Director La Pele

La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing