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Jun. 17, 2026

Effie Announces 2025 Global Effie Index, Unveiling the World's Most Effective Marketers

This year’s rankings reflect a marketing landscape where effectiveness is being driven by a combination of enduring brand platforms

Jun. 16, 2026

Aldi Tops Ranking of the Greatest World Cup Ads Ever, as Adidas Outperforms Nike Overall

System1 testing reveals the highest-scoring FIFA World Cup campaigns since 1994